Strategy

A strategy for robust and sustainable growth

Group strength, powerful local connections

Food is firmly entrenched in local traditions, culture and tastes. We at Scandi Standard understand the importance of connecting with consumers locally with product offerings specifically adapted to each particular market. At the same time, being a group means that we have the amazing advantages of economies of scale, capitalizing on our global expertise, innovative skills and efficient processes.

Five strategic business pillars that uphold Scandi Standard

Developing products and business

To grow, in line with, or ahead of the market, through strong innovations and brand building.

Optimizing commercial value

Enhance sales value and planning through integrated systems and policies.

Driving costs out of the supply chain

Capitalize on scale advantages, sharing best practices across the group and working seamlessly as one company.

Enhancing broiler value

Achieving consistent top quality and value of our poultry, with a focus on measurable animal welfare, sustainability and feed, as well as value-driven payment systems.

Achieving maximum agility

We focus on evolving customer needs and dynamic consumer behaviours, ensuring rapid responses to market changes, while ensuring that our corporate culture will always inspire and attract the best people for the demands of the times.

Three strategic pillars that keep us growing

  1. Driving organic growth by increasing investments in product development, strengthening our brands, developing the category in collaboration with retailers and growing within the food service segment.
  2. Improving product efficiency and reducing costs by heightening productivity at our production sites and driving synergies of scale in all parts of the value chain through being a group.
  3. Acquisition and partnerships. Building on our capabilities and the trust we’ve earned by being a preferred partner, we will continuously improve our product offerings in existing markets and to enable entry into new geographical markets.